
Media impressions
June 27, 2008
As the media continue to broadcast and publish news on the continued decline of consumer confidence, the findings from The Harris Interactive study on Americans' attitudes toward the economy and technology was unexpected positive enlightenment on the not often publicized consumer optimism, particularly with regard to the number of consumers that beleive cell phone services are a day-to-day essential. This week we review key findings on the latest U.S. Consumer Confidence Index and the Harris Interactive Study.